Communications

Setting up an outbound SMS message

Outbound SMS can be an important messaging option in your toolbox. These days, 95% of Americans own cell phones, and text messages have higher open rates and are opened more immediately than email. Consider using text messages as a complement to your email and social media strategy to spread the word and call stakeholders to […]

Creating a text shortcode/keyword and associated reply (inbound SMS)

Creating an inbound keyword gives your stakeholders another way to engage with your advocacy effort.  By texting in the keyword you’ve set up, supporters can easily register for your text campaigns and take action when the time is right. Clients will promote their keyword at Live Events, on flyers, in tweets, emails and more. The […]

Verifying sender domain

Verifying sender domain is an important step in the SparkInfluence onboarding process, and our customer success team will work with you to make sure this is completed before you begin sending outbound communications. Overall, the reason we need to verify the domain is that the process optimizes email deliverability, and reduces the chance that your […]

CAN-SPAM rules & you

Sending email to your stakeholders through SparkInfluence? Here’s what you need to know about the CAN-SPAM Act, and how it applies to you. The CAN-SPAM Act, a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have you stop emailing them, and spells out tough penalties […]

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